Skip to main content

Tinder is testing height preferences

By

Tinder helped popularize a modern dating culture that puts looks first, and now the app is trying out a new way to capitalize on it. As part of a test, select Tinder Gold and Tinder Platinum subscribers will be able to set a preferred height range for matches they receive in the app, according to TechCrunch. The feature was first spotted by a Reddit user who noticed the option in the app's "Discovery Settings."

Deciding that you prefer matches who are 5'10" and up won't necessarily weed out the short kings in your area, but it will influence the recommendations the app offers as you swipe. Tinder has long included ways to spell out your preferences in your profile, and plenty of people go further in their bio, signaling that they only swipe right on people with specific features or interests. Making height preference part of the official settings just formalizes things.

A new setting slider in the Tinder app that lets you set a preferred height range for matches.
u/Extra_Barracudaaaa

Given how dating apps are already associated with superficiality, though, this feature seems intended to be a bit provocative. It could also reflect how Tinder is approaching its paid subscriptions going forward: not just as a way to increase the reach of your dating profile, but as the official method for exerting granular control over who you match with.

"This is part of a broader effort to help people connect more intentionally on Tinder. Our new product principles guide every decision, and this one speaks directly to a few: prioritizing user outcomes, moving fast, and learning quickly," Tinder's VP of Comms Phil Price Fry tells Engadget. "Not every test becomes a permanent feature, but every test helps us learn how we can deliver smarter, more relevant experiences and push the category forward."

Whether being able to set a height preference becomes a real feature, it doesn't stop people from lying in their dating profile. Though, as TechCrunch notes, Tinder has joked about implementing height verification in the past.

This article originally appeared on Engadget at https://ift.tt/anYcXNz

from Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics https://ift.tt/anYcXNz
via IFTTT
Labels:

Comments

Post a Comment

Popular posts from this blog

Instagram accidentally reinstated Pornhub’s banned account

By
After years of on-and-off temporary suspensions, Instagram permanently banned Pornhub’s account in September. Then, for a short period of time this weekend, the account was reinstated. By Tuesday, it was permanently banned again. “This was done in error,” an Instagram spokesperson told TechCrunch. “As we’ve said previously, we permanently disabled this Instagram account for repeatedly violating our policies.” Instagram’s content guidelines prohibit  nudity and sexual solicitation . A Pornhub spokesperson told TechCrunch, though, that they believe the adult streaming platform’s account did not violate any guidelines. Instagram has not commented on the exact reasoning for the ban, or which policies the account violated. It’s worrying from a moderation perspective if a permanently banned Instagram account can accidentally get switched back on. Pornhub told TechCrunch that its account even received a notice from Instagram, stating that its ban had been a mistake (that message itse...
Post a Comment
Read more

Watch Aidy Bryant *completely* lose it as 'SNL' roasts political pundits

By
On Saturday Night Live , there are breaks and then there's whatever happened here. The Season 45 premiere featured a sketch that was meant to expose the empty noisemaking of political punditry on TV. But part of the joke involved a series of quick costume changes, and some weirdness during one of those switches led to a complete and total breakdown. Aidy Bryant, the segment's host, couldn't take it. She manages to keep it together until what appears to be an accidental wide shot exposes some of the magic as we see a woman who's probably a member of the SNL wardrobe crew fiddling with Aidy's costume. Read more... More about Saturday Night Live , Aidy Bryant , Entertainment , and Movies Tv Shows from Mashable https://ift.tt/2okrAOq via IFTTT
Post a Comment
Read more

MVP versus EVP: Is it time to introduce ethics into the agile startup model?

By
Anand Rao Contributor Share on Twitter Anand Rao is global head of AI at PwC . The rocket ship trajectory of a startup is well known: Get an idea, build a team and slap together a minimum viable product (MVP) that you can get in front of users. However, today’s startups need to reconsider the MVP model as artificial intelligence (AI) and machine learning (ML) become ubiquitous in tech products and the market grows increasingly conscious of the ethical implications of AI augmenting or replacing humans in the decision-making process. An MVP allows you to collect critical feedback from your target market that then informs the minimum development required to launch a product — creating a powerful feedback loop that drives today’s customer-led business. This lean, agile model has been extremely successful over the past two decades — launching thousands of successful startups, some of which have grown into billion-dollar companies. However, building high-performing product...
Post a Comment
Read more